Nano Influencers: Unlocking New Audiences
Warfare MMO
TW
Q1 2024 - Q1 2025
Expanding Reach for Niche Warfare MMO: Influencer-Driven Growth
✨ KEY INSIGHTS
Influencers : 76
Conversion (acquisition register): 2,483
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🔹 The challenge?
Expanding the audience and driving new registrations for a previously launched warfare MMO.
🔹 Our strategy?
We partnered with high-engagement influencers outside the traditional gaming niche to reach a broader audience. Giveaway campaigns were launched to attract new players and create buzz in a competitive market.
🔹 The result?
Sustained growth and continued success, with increased registrations and long-term engagement driven by influencer partnerships and strategic campaigns! 🚀🎮